In 2020, Drew Martin launched his eponymous line of pre-rolls seeking to perfectly balance cannabis with natural botanicals. This new take on an age-old ritual was inspired by founder Drew Martin’s study of herbalism, a decade of world travel, and a refined palate from his time as an award-winning mixologist.
This year, Drew Martin dropped a capsule collection of strain specific, hash infused pre-rolls with curated botanical pairings. The first release was a hash-infused take on the brand’s iconic Rose Petal & Peppermint blend. The pre-roll will highlight the cultivar Orange Valley Sun grown by Tina Gordon of Moonmade Farms and feature a cold-water hash by Nasha.
“Orange Valley Sun has a beautiful sweet and sour herbal bouquet with a mild pungent finish that is beautifully complimented by the floral notes of the rose petal. Peppermint bolsters the natural sweetness of the cannabis and creates a cooling counterpart to the earthiness from the hash,” said Drew Martin, Founder.
The inspiration for this project came from Drew’s travels throughout Morocco as well as his relationship with the community of incredible cultivators and extractors of California’s Emerald Triangle.
While exploring Northern Africa, he met a family that had been making hash in the hillsides of Morocco for generations. The matriarch of the family showed him the process and they spent an afternoon preparing a batch of hash using traditional methods.
“I have always loved the culture of blending hash with other smoking herbs. But getting to learn this ancient practice up close gave me a whole new appreciation for the heritage of this special extract,” said Martin.
Drew found partners in the heart of Northern California’s Emerald Triangle who shared a similar commitment to craft. At Moonmade Farms in the mountains of Southern Humboldt County, cultivator Tina Gordon uses fully regenerative practices and lunar farming techniques that maximize the plant’s natural terpene profiles. Tina introduced Drew to her collaborators at Nasha, also in Humboldt County, who create hash through natural methods that utilize resin-rich cannabis, pure mountain water, and ice.
The hash-infused pre-roll line will launch in packs of two 0.5g “mini” pre-rolls and will be available at dispensaries statewide in California and at drewmartin.co.
