As the wellness community flocks to the benefits of hemp-derived CBD, Elevate Hempcontinues a first-of-its-kind exclusive partnership with Spartan—the world’s largest obstacle race and endurance brand to provide athletes with a safe, natural and non-addictive alternative to prescription painkillers. The partnership provides education about CBD’s recovery and relief benefits to Spartan’s seven million plus race participants plus its digital community.
“I’ve been using Elevate® Pain Relief Cream religiously, before every run, and I can honestly say it’s the reason I can run farther and longer without the symptoms associated with hip pain,” said Spartan Race Pro Team Athlete Brittney McGuire.
“Athletes are early adopters. Whether you are an ultramarathoner or a powder hound, you want to find recovery relief without the unnecessary risks and complications associated with pharmaceutical products such as opioids,” said Justin Finck, Vice President of Business Development, Elevate Hemp. “Elevate Hemp recognizes the value of partnering with Spartan for the CBD industry’s first-ever major wellness program.”
For nearly a century, prohibition of CBD removed an essential nutrient from the human diet. But over the past two decades there has been an acceleration in research due to the therapeutic benefits discovered in the cannabis plant, with subjects reporting that CBD offered relief from symptoms without the potential for addiction, overdose, increased tolerance or withdrawal found in some pain remedies such as opioids. In fact, recent studies have found that CBD may help break the addiction to opioids.